Insights
Insights for brand leaders navigating AI, culture, and the shifting interface.

Jack & AIApr 2, 2026
AI already has an opinion about your brand
Millions ask ChatGPT for brand recommendations every day. You're either the answer, or you don't exist.

Jack & AIMar 24, 2026
There's More Data in Your Content Than You Realize
From Pixels to Performance: How YOLO Turns Content into Data.

Meinte StinstraMar 27, 2026
What I'm Actually Building
It started with efficiency. It ended up being about soul.

Meinte StinstraMar 17, 2026
Every Shift Looks Like a Tool Problem. It Never Is.
Three moments where the media industry convinced itself it was adapting, when it was actually just buying time.

Meinte StinstraMar 15, 2026
Who's in charge when nobody's in the room
Somebody asked the question I hadn't answered yet.

Meinte StinstraMar 13, 2026
The Three Disruptions Nobody Connects
Most conversations about AI focus on one thing at a time.

Meinte StinstraMar 7, 2026
Why the AI conversation is about the wrong thing
AI capabilities are doubling roughly every seven months.
Stay in the signal.
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